Book Marketing Tips and Author Success Podcast
Book marketing podcast for authors covering how to market a book, self-publishing, Amazon for authors, proven strategies to sell more books, and how to survive in this industry.
Join bestselling author and book marketing maven Penny Sansevieri and savvy publishing insider Amy Cornell for lively, no-nonsense conversations filled with smart strategies, creative inspiration, and publishing know-how you can actually use.
Whether you’re self-published, traditionally published, or somewhere in between, this podcast delivers real-world advice to help you sell more books, build your platform, and thrive in the ever-evolving publishing landscape. From clever promo hacks to critical industry insights, each episode is designed to move the needle on your success.
Fresh ideas. Actionable tips. Unfiltered talk.
If you’re serious about your author career, hit subscribe and tune in—your next big breakthrough could be one episode away.
Book Marketing Tips and Author Success Podcast
Latest Episodes
AI Is Scamming Authors: How to Spot Fake Book Marketing Before You Lose Money
Scam emails used to be obvious. Bad grammar, generic messaging, easy to ignore. That version is gone.Today’s scams sound like a real professional—someone who’s “read your book,” understands your audience, and has a polished, confident pl...
Your Amazon Retail Page Has a Problem and You Probably Can't See It
Your Amazon book page might be costing you sales—and the worst part is, you probably can’t see it.Most authors assume that once their book is uploaded, the hard part is done. But in reality, your Amazon page is a live sales environment, ...
Publicity Doesn’t Sell Books: What Authors Get Wrong (and What Works Instead)
Publicity feels like the breakthrough moment every author is chasing—but most big interviews, features, and media hits don’t translate into book sales the way you expect. In many cases, they don’t move the needle at all.In this episode, ...
The Word-of-Mouth Engine: How to Turn Readers Into Your Best Marketing Team
95% of books are sold through word of mouth—but most authors are still chasing reach instead of building relationships. That’s a problem, especially in a market where social media visibility is unpredictable and ad costs continue to climb.<...
Podcast Pitching Secrets For Authors: What Podcast Hosts Actually Say Yes To (Part 2)
“I’d love to come on your show and talk about my new book” is one of the fastest ways to get ignored.In Part 2 of this series, we move from mindset to execution—breaking down exactly how to pitch podcasts in a way that gets attention, ea...
Fan Mail
Hi Penny and Amy, I'm Mary Keating, the author of "Recalibrating Gravity" a memoir in verse. I listened to your podcast about how to sell on Reddit, a platform new to me. I set up an account and posted my first AMA within minutes of listening. This picture shows the AMA's statistics just after the 3 hour window closed. It was the 7th top post today. Not bad. Who knows if this will translate into sales, but it's getting my name out there on a different platform. I also found some great poetry sites.
Norwalk, Connecticut
